Asthma & Allergy Friendly® Certification Program Partners with Cleaning Products US 2021, the Largest Annual National Event for the Cleaning Products Industry | New

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WASHINGTON, October 14, 2021 / PRNewswire-PRWeb / – The asthma & allergy friendly® certification program, which is jointly managed by Allergy Standards Limited (ASL) and the Asthma and Allergy Foundation of America was delighted to partner with the Cleaning Products US 2021 conference which took place September 29 – 30, 2021 as a key sponsor and participant. The certification program joined other leading global organizations and industry innovators at this wrap-up event which was designed in collaboration with the cleaning products industry to bring together leading industry representatives. home and personal care – including manufacturers of household and cleaning products, chemical suppliers, regulatory agencies, and retailers – to discuss trends and challenges and share knowledge and ideas.

With leading experts from Reckitt, BASF, P&G, Colgate-Palmolive, GOJO, American Cleaning Institute, US EPA, and more, the certification program assessed key topics and the latest developments that drive growth and continuous innovation within the cleaning products industry.

Participation in the asthma & allergy friendly® certification program was threefold:

  • As part of the continued mission to improve indoor air quality for all individuals, Dr John McKeon, CEO of ASL and Director of Education at ASL Academy, participated in a panel discussion titled “Changing Overall Behavior in a Pandemic” with Rebecca Watters by Mintel and Edurne Ozaeta by Reckitt. This panel discussed multigenerational marketing, analyzing how people are changing their behavior and buying habits and how the pandemic has changed buying habits.
  • The ASL scientific team organized two thematic tables:

How cleaning products affect the lives of those affected by asthma and allergies with an interactive home tour by Dr. John McKeon, CEO; click here to watch.

An overview of the Standard on Cleaning Products Certification Program by Emer duffy, Ph.D., scientific manager; click here to watch.

  • The program was a key sponsor of Cleaning Products US 2021, where attendees visited its virtual booth to learn more about the asthma & allergy friendly® certification program, better understand the powerful mission of the program, and learn more about its customer partners. CERTIFIED. across more than 13 product categories of construction, household and cleaning materials offers.

Due to the global pandemic, the Cleaning Products US 2021 conference was a particularly critical event for the industry. Dr. John McKeon explains, “We all spend more time indoors and therefore prioritizing a healthy indoor environment should be a priority. Cleaning products and cleaning routines should be viewed in terms of optimal indoor air quality. Cleaning Products US was a great opportunity to lead discussions about setting standards, cleaning with a specific purpose, and sharing key information about the impact of cleaning on our health. “

For press materials, interview quotes and high resolution photographs for the certification program and more information about our CERTIFIED client partners, please contact Sparks of Sarajane, PR / Marketing for the certification program.

About the asthma & allergy friendly® certification program

The asthma & allergy friendly® certification program is a unique and revolutionary collaboration between the Asthma and Allergy Foundation of America and Allergy Standards Limited. This program helps people make informed purchases for a #maisonplussaine. We test household products to strict standards. If the products pass our tests, they obtain the CERTIFIED asthma & allergy friendly® mark. Certified products include air purifiers, bedding, cleaning products, flooring, paints, vacuum cleaners, washing machines, etc. Visit aafa.org/certified for more information.

Media contact

Sparks of Sarajane, asthma & allergy friendly® certification company, +353 1 6755678, [email protected]

Sparks of Sarajane, asthma & allergy friendly® certification company, + 1-603-494-2755, [email protected]

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SOURCE asthma & allergy friendly® certification company



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